Our Culture & Purpose

At the heart of REDA is a culture based on science, technology, know-how and solutions. Through a can-do spirit full of energy and enthusiasm, we strive for excellence, optimum quality and customer satisfaction in everything that we do. We are passionate about our business, what we do and where we are going. With persistence, we look for continuous change and improvement. We are talented, resourceful innovators. We believe in challenge and entrepreneurship.

We have a strong dedication to our purpose: To provide products, services and technology of superior value that will improve the performance and safety of the industries we serve. The resulting progress and value creation will allow our people and the communities in which we live and work to prosper.

We maintain honorable business practices and manage our business with utmost integrity. We value teamwork, consensus, effective and open communication. We are committed to the highest standards of business conduct and corporate governance. We believe in acting responsibly, protecting the environment, and promoting the health and safety of our employees, our customers and the community.